Legal
Privacy Policy
Last updated: October 17, 2026
This Privacy Policy explains how Paint My Picture, Inc. (“PaintMyPicture,” “we,” “us,” or “our”) collects, uses, and shares information when you visit paintmypicture.com, place an order for a custom painting, or sign up to receive our offers by email or text message.
We are committed to handling your information responsibly. This page is written to be read by a real person — if anything is unclear, email us at support@paintmypicture.com.
1. Information we collect
We collect the following, depending on how you use the site:
- Contact details you give us. When you subscribe for a discount, take the quiz, use the scratch-to-win offer, start or place an order, or chat with us, we collect your email address and, if you provide them, your phone number and name.
- Order information. The photos you upload, the style, size, framing, and any written notes or instructions for your painting, plus your shipping address.
- Payment information. Your card or wallet details are entered directly into our payment processor and are not stored on our servers. We receive a confirmation and limited details (such as the last four digits and payment status). If you choose Pay in 3, your card is saved with Stripe so the later payments can be charged on the dates you agreed to.
- Messages. What you send us by email, text, or the chat window on the site, so we can answer you and keep a record of your request.
- Usage and device data. Standard information your browser sends, such as IP address, device and browser type, the page that referred you, and the ad you clicked, plus how you use the site (pages viewed, clicks, scrolls, and time on page). We collect this through cookies, pixels, and similar technologies, including tools that record site sessions (see Section 6).
2. Email & SMS marketing consent
When you submit your email or phone number through one of our forms, you agree to receive marketing and promotional messages from PaintMyPicture about your order, new styles, and special offers, by email and (if you provided a number) by text message.
- Consent is not a condition of purchase. You can buy a painting without opting in to marketing messages.
- Message frequency varies, and message and data rates may apply to text messages.
- You can opt out at any time. Reply STOP to any text message to unsubscribe from SMS, or click unsubscribe at the bottom of any marketing email. Reply HELP to a text for help. Opting out of marketing does not stop transactional messages about an order you’ve placed.
We do not sell or rent your phone number. No mobile information will be shared with third parties or affiliates for their marketing or promotional purposes, and text messaging opt-in data and consent are never shared with any third party. Phone numbers are shared only with the providers that deliver our messages and, in hashed form, with advertising partners solely to measure our own ads (see Section 4).
3. How we use your information
- To create, fulfill, and deliver your custom painting order.
- To send your digital rendering for approval and to collect the balance once you approve.
- To send order updates, receipts, and customer-support replies.
- To send marketing email and SMS where you’ve consented (see Section 2), and to apply discounts you’ve unlocked.
- To advertise PaintMyPicture on other sites and apps, to measure which ads work, and to avoid showing ads to people who don’t need them (see Sections 4 and 6).
- To operate, secure, and improve the website, and to prevent fraud and abuse.
- To comply with our legal obligations.
4. Partners we share data with
We share information with companies that help us run the business. Our service providers may only use it to perform services for us, and not for their own purposes. These include:
- Payment processors (such as Stripe), to take your deposit and balance. Card data is handled by the processor under its own privacy policy.
- Hosting, database, and email providers, to securely store your order details and uploaded photos and to send order-related emails.
- Email and SMS marketing providers, to deliver the messages you opt in to receive.
- Customer support tools, such as our chat provider, to receive and answer your messages.
- Painting artists and fulfillment partners, who create and ship your painting and receive the photos and details needed to complete your order.
- Shipping carriers, to deliver your order and provide tracking.
- Analytics providers (such as Google Analytics, PostHog, and Microsoft Clarity), to understand how the site is used and fix problems (see Section 6).
- Advertising partners (such as Google and Meta), to show our ads, measure how they perform, and decide who sees them. For example, we may ask them to show our ads to people who have ordered from us or started an order, or to leave past customers out. For this we may share your email address, name, and city, state, and ZIP or postal code, and, only to measure our ads with Meta, your phone number. This information is hashed (scrambled into a code) before or as it is shared, and is used to match you to an account you already have with that partner. These partners also collect information through their cookies and pixels on our site, as described in Section 6, and may combine it with information they hold, under their own privacy policies.
- AI service providers (such as OpenAI and Voyage AI), which help our team look up and summarize order details, touch up the previews we make of your painting, and find an order from a photo. They may receive order details and the photos and previews for your order, only to provide those services to us, and they do not use them to train their models.
We may also disclose information if required by law, to enforce our Terms, or as part of a business transfer (such as a merger or acquisition).
We do not sell your personal information for money. Some US state laws treat sharing information with advertising partners for targeted ads as a “sale” or “sharing.” You can opt out of that at any time, wherever you live, by emailing support@paintmypicture.com (see Section 8).
5. Your uploaded photos
The photos you upload are used to create your painting and the previews and digital renderings we share with you — including a preview of your painting if you start an order and don’t finish it. By uploading a photo you confirm you have the right to use it. We never use your personal photos in public marketing or advertising, never sell them, and never use them to train AI models. Our team may use AI tools on them to touch up a preview or to find your order, as described in section 4. We keep them only as long as needed to provide and support your order, and you can ask us to delete them at any time.
6. Cookies, analytics & advertising tools
We and our partners use cookies, pixels, and similar technologies to keep your cart and discount applied, remember preferences, measure site performance, and run and measure our advertising.
- Analytics and session recording. We use Google Analytics, PostHog, and Microsoft Clarity to see how visitors use the site, including recordings of site sessions (clicks, scrolls, mouse movement, and pages viewed), so we can find and fix problems. Card details are never captured, because they are entered in our payment processor’s secure field. Microsoft Clarity and Microsoft Advertising capture data through first- and third-party cookies; see the Microsoft Privacy Statement. You can learn how Google uses this data at How Google uses information from sites that use its services.
- Advertising. Third-party vendors, including Google and Meta, use cookies and pixels to show you our ads on other sites and apps based on your past visits to our site, and to measure whether those ads led to a visit or purchase. Meta and Google may use this information to provide measurement services and target ads, under their own privacy policies.
Your choices. You can turn off personalized ads in your Google ad settings and Meta ad preferences, opt out of many advertising companies at aboutads.info (or youronlinechoices.eu in Europe), and opt out of Google Analytics with the Google Analytics opt-out add-on. You can also block or delete cookies in your browser settings; disabling some may affect how the site works.
Do Not Track. Our site does not currently change its behavior in response to “Do Not Track” browser signals, because there is no common standard for them. You can still use the choices above.
7. Data retention
We keep your information for as long as needed to provide your order and for legitimate business and legal purposes, such as records of transactions and tax. You can ask us to delete your information, subject to those obligations.
8. Your rights & choices
- Opt out of marketing email or SMS at any time (see Section 2).
- Opt out of targeted advertising, including being left out of the customer lists we share with advertising partners (see Sections 4 and 6).
- Request access to, correction of, or deletion of your personal information.
- Depending on where you live (for example, California and other US states with privacy laws), you may have additional rights, such as to know what we collect and share, to get a copy of your information, and to appeal a decision we make about your request. We honor these requests for everyone, and we will not treat you differently for using them.
To exercise any of these, email support@paintmypicture.com. We may need to verify your identity before acting on a request. You can also have an authorized agent make a request for you. We respond within the time the law requires, usually 45 days or less.
9. Visitors outside the United States
PaintMyPicture is based in the United States, and your information is stored and processed in the United States and other countries where our providers operate. If you are in the European Economic Area, the United Kingdom, or Switzerland, we process your information to perform our contract with you (your order), with your consent (marketing messages and non-essential cookies, where consent is required), for our legitimate interests (running, securing, improving, and advertising our business), and to meet legal obligations. You have the right to access, correct, delete, or move your information, to object to or limit how we use it, to withdraw consent at any time, and to complain to your local data protection authority.
10. Children’s privacy
The site is intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
11. Security
We use reasonable administrative and technical safeguards to protect your information, including encrypted checkout and access controls. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.
12. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we’ll revise the “Last updated” date above. Material changes may be communicated by email or a notice on the site.
13. Contact us
Questions about this policy or your information? Email support@paintmypicture.com or call us at (805) 888-0054 and we’ll be glad to help.
See also our Terms of Service.